Lindemann Chimney Supply Case Study BigCommerce & Celigo
Seamless Migration and Integration for Enhanced B2B Operations
Introduction
Lindemann Chimney Supply, a leader in chimney and fireplace safety services, recognized the need to modernize its digital presence and enhance its B2B operations. To achieve this, they decided to migrate from SuiteCommerce Advanced to BigCommerce B2B Edition. Lindemann aimed to leverage BigCommerce’s comprehensive B2B functionality, streamline their data integration processes, and enable non-technical team members to manage and update the site with ease. Lindemann enlisted Snapshot to spearhead this significant transition, ensuring a seamless migration and integration with NetSuite to meet their evolving business needs.
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Client Overview
Lindemann Chimney Service has been a trusted name in Chicago’s North Shore and Northern Suburban area since 1969. Founded by former fire captain Gary Lindemann, the company quickly became a local leader in chimney and fireplace safety. Over the past fifty years, Lindemann has expanded its services to include chimney inspection, repair, installation, furnace, and air conditioning services, earning a reputation for excellence and innovation locally and nationally.
Lindemann's mission is clear: "We measure our success by the impact we have on the world." This mission is driven by their three aligned branches: wholesale distribution of chimney supplies and tools, providing chimney cleaning and home services, and manufacturing premium chimney top fireplace dampers.
Project Overview
Lindemann Chimney Supply enlisted Snapshot to lead their migration from SuiteCommerce Advanced to BigCommerce B2B Edition, focusing on creating a robust B2B commerce solution. The main reasons for migrating to BigCommerce included leveraging the extensive out-of-the-box functionality offered by BigCommerce B2B Edition, enhancing their B2B customer experience with a modern, scalable platform, and enabling non-technical team members to manage and update the site easily. This migration also provided Lindemann with comprehensive B2B functionality, including features such as quoting, invoices, and company management.
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Snapshot's Role
Snapshot's expertise in SuiteCommerce Advanced, BigCommerce, and NetSuite positioned us as a valuable partner for this migration. Our role encompassed several key areas:
Discovery and Solutioning
We began with an in-depth discovery and solutioning phase to fully understand Lindemann's needs and how best to leverage BigCommerce's capabilities. This phase included detailed requirements gathering, solution architecture design, and integration strategy planning.
Front End Development
Using a BigCommerce theme as a foundation, we tailored the front end to meet Lindemann's aesthetic and functional requirements. Key tasks included theme installation and configuration, custom styling to align with Lindemann’s overall look and feel, and custom development. This custom development involved creating tabs on Product Detail Pages (PDP) for specifications, videos, and a link to download product spec PDF documents, as well as a B2B feature to display a wholesale catalog page exclusively for B2B customers. Additionally, we installed and configured essential apps like ShipperHQ, Avalara, CyberSource, and Tawk.to.
Data Integration
To ensure seamless data flow between BigCommerce and NetSuite, we utilized Celigo’s Integrator.io. Our solution included a custom integration built with Celigo specifically to handle B2B Edition workflows such as quotes, invoices, and B2B Edition orders, while leveraging Celigo's BigCommerce to NetSuite Integration app for other essential workflows, including customers, inventory, orders, returns/refunds, pricing, and products.
Project Management and Launch Support
Throughout the project, we provided comprehensive project management, ensuring milestones were met and the project stayed on track. Post-launch, we supported Lindemann with launch activities and continue to provide ongoing support.
Conclusion
Lindemann Chimney Supply successfully migrated its B2B commerce solution to BigCommerce B2B Edition. The new web platform offers a modern, scalable solution that enhances their B2B customer experience and streamlines their operations. Additionally, the ease of use for non-technical team members to manage and update the site has significantly improved their operational efficiency. Lindemann Chimney Supply's migration to BigCommerce B2B Edition, facilitated by Snapshot, marks a significant step in its digital transformation. By leveraging BigCommerce’s comprehensive B2B features and integrating seamlessly with NetSuite using Celigo's data integration platform, Lindemann is well-positioned to continue its legacy of excellence and innovation in the chimney and HVAC industry.

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