Case Study:  NetSuite and SuiteCommerce Advanced

Introduction

Scully & Scully, a renowned luxury retailer founded in 1934, has been an icon of timeless elegance and sophistication in the realm of home furnishings and gifts. With a rich history spanning nearly a century, Scully & Scully has continuously evolved to meet the ever-changing demands of its discerning clientele. As part of its commitment to excellence, Scully & Scully embarked on a journey to modernize its operations by migrating from legacy systems to state-of-the-art solutions. Snapshot, a trusted technology partner, played a pivotal role in facilitating this transition.

Client Background

Founded amidst the economic uncertainty of the 1930s, Scully & Scully quickly distinguished itself by specializing in handmade artisan goods, showcasing master craftsmanship from around the world. Over the decades, the company expanded its offerings, embracing both traditional and contemporary home décor, while maintaining its unwavering commitment to quality and luxury. With the advent of the digital age, Scully & Scully embraced innovation, establishing a strong online presence and extending its reach to a global audience.

Snapshot's Role

As a longstanding technology partner of Scully & Scully, Snapshot leveraged its expertise in both the ERP system (BlueYonder Direct Commerce) and the target platforms (NetSuite and SuiteCommerce Advanced) to facilitate a smooth migration process. Key responsibilities undertaken by Snapshot included:

1. Data Migration: Snapshot developed custom scripts to extract essential data, including sales orders, items, credit memos, purchase orders, and registries, from BlueYonder Direct Commerce and import it into NetSuite. This ensured continuity of operations and preserved historical data crucial for business insights.

2. Technical Consulting and Support: Snapshot provided extensive technical consulting and support throughout the migration process, offering guidance on best practices for various aspects of the NetSuite ERP solution, including credit memos, product data setup, sales orders, payments, shipping, and warehouse management. Additionally, Snapshot offered ongoing support post-launch to address any issues and optimize system performance.

3. Data Integration: Snapshot facilitated seamless integration between NetSuite and third-party applications, including Dynamic Yield, Criteo, and Google Shopping Feed, to support product feeds and enhance marketing initiatives. Moreover, Snapshot implemented data integration between Listrak and NetSuite using SynchUP, enabling the exchange of customer data, orders, products, and transactional emails, thereby enhancing marketing automation capabilities.

4. Web Development: Snapshot collaborated with Scully & Scully to enhance their SuiteCommerce Advanced website, implementing key features such as white-glove shipping, favorites on product detail pages, category display on product listing pages, product reviews, wedding registry, item collection display for tabletop china, matrix item display, site search optimization, and styling enhancements across desktop, tablet, and mobile views. These enhancements not only improved the user experience but also aligned with Scully & Scully's high-end aesthetic.

Conclusion

The successful migration of Scully & Scully's legacy systems to NetSuite and SuiteCommerce Advanced marked a significant milestone in the company's journey towards digital transformation. With the support and expertise of Snapshot, Scully & Scully was able to overcome challenges, leverage cutting-edge technologies, and enhance its competitive advantage in the luxury retail landscape. Looking ahead, Scully & Scully remains committed to delivering unparalleled quality, comfort, and sophistication to its discerning clientele, fortified by a modernized infrastructure tailored to meet the demands of the digital age.